28/01/2018 14:53 AST

du has confirmed that it will be working to revitalise its FM transmission platform provided to Dubai Media Incorporated (DMI).

du will be supporting DMI with the update and upgrade of their previous system provided by the telco, whilst simultaneously renewing it; this includes revising, and widening the coverage, and increasing the power to the system.

"We are pleased to announce that DMI has renewed their trust with du for the provision of their services. We offer a best-in-class FM transmitter system, which uses the latest, and most innovative, technology on the market. du is seasoned in providing high quality end-to-end media solutions, which includes radio services, and so we are confident in our expertise, and ability, to seamlessly support DMI with this project," said Fahad Al Hassawi, Deputy CEO of Emirates Integrated Telecommunications Company (EITC), the official title for du.

Commenting on the partnership, Saleh Lootah, Deputy CEO of Technical Support, DMI said: "At DMI we are committed to our viewers and ensuring that they have the best broadcasting experiences with us, on the radio and on the TV. Therefore, as part of our efforts to enhance their experiences with us, we have partnered with du who will assist in upgrading the FM Transmission Platform and services provided to us. This, we believe, will further enhance our viewer's overall services with us as an organisation."


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